In a market flooded with low-trust offers and copycat jewelry sellers, the challenge was clear: How do we make a relatively unknown jewelry product stand out, build credibility, and drive COD conversions fast — all while staying within a limited testing budget?

we launched a focused multi-platform campaign designed to grab attention, earn trust, and convert impulsive interest into action:

• Developed multiple marketing angles:

  • Gifting appeal (for men)

  • Travel/practical use

  • Emotional elegance

• Wrote all ad copy (Arabic + French) with high-converting short and medium variants

• Built scroll-stopping short-form ad scripts for Meta & TikTok

• Launched separate campaigns by angle to identify the most effective hook

• Optimized ad delivery using manual bidding & event-based optimization

• Tracked performance with Meta Pixel, CAPI, and TikTok Events API

• Built custom Shopify landing pages optimized for fast COD flow

Meta Ads (10 Days):

• 480 conversions / Avg. CPA = $1.39

• Achieved rapid product validation using emotional, gift-based, and localized storytelling angles

• Identified the “Gifting for Men” angle (Arabic) as the top performer — strong CTR and high DM intent

TikTok Ads (5 Days):

• 147 conversions / Avg. CPA = $0.98

• Short-form native-style creatives drove quick traction

• Confirmed TikTok as a cost-effective channel for COD product testing

🧠 This campaign proved how combining emotion-driven copy, angle testing, and platform-specific creative strategy can turn a basic jewelry product into a high-converting offer — even in a competitive, low-trust market.

Test the waters in international markets (USA, UK, Japan, India, Ireland) with a self-created digital product — and understand how performance compares to the local Algerian market.

Key differences observed:

• Higher CPMs, especially in Tier 1 markets

• Stricter ad policy & approval process

• More competitive CTR thresholds

• Stronger emphasis on UX and value proposition clarity

• Funnel expectations were different — clean, fast, and mobile-optimized mattered more
  Despite a tight budget, I aimed to validate product-market fit, messaging, and funnel structure under real-world international conditions.

• Created & designed the eBook: “21 Traditional Recipes from Around the World”

• Built the entire ClickFunnels funnel (lead magnet + tripwire offers)

• Wrote all copy: Meta ads, landing pages, upsells, lead magnets, email flows

• Designed visuals and eBook layout using Canva

• Launched Meta Ads targeting cold & warm audiences

• Optimized using A/B testing, real-time metrics, and audience behavior feedback

• 161 leads at $0.78/lead

• 130 leads at $1.66/lead

• 104 leads at $1.31/lead

• Generated A low amount Of Sales From the Ads But it was Just a Test Project.

  $0.24 CPL from branding campaign

This case proved how a lean, ad-driven strategy — powered by strong copywriting, sharp audience targeting, and real-time optimization — can deliver results in high-competition global markets, even on a tight budget.

🧠 Every click, every scroll, every conversion — engineered by the hands of Mr. Boost Agency